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Five Nights at Freddy's artwork

Game intelligence STEAM ANALYZED

Five Nights at Freddy's

Scott Cawthon

Welcome to your new summer job at Freddy Fazbear's Pizza, where kids and parents alike come for entertainment and food! The main attraction is Freddy Fazbear, of course; and his two friends. They are animatronic robots, programmed to please the crowds!

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Overview

A quick look at the completed Steam page analysis for Five Nights at Freddy's.

Steam page score83.4Communication and conversion readiness

What stands out

Key strengths and opportunities based on the saved analysis.

Explore Steam analysis →

Strength

Core survival actions are clearly explained

The About section specifies camera monitoring, limited electricity, security doors, lights, and locating animatronics on monitors.

A potential player can understand what they will actively do during play.

Strength

The page has a concrete, memorable premise

It combines a family pizza venue, unpredictable animatronic robots, a security office, and five-night survival.

The page gives the game a recognizable identity beyond generic horror language.

Opportunity

The short description hides the core gameplay loop

The short description describes the restaurant and animatronics but does not mention being a security guard, monitoring cameras, managing electricity, or surviving five nights.

Visitors may not understand what they actually do before reaching the About section.

+ 2 additional insights

Steam Analysis

How well does the Steam page communicate and convert?

Great potential

97.5% analysis coverage

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The portion of the Steam page that had enough information to assess.

Clarity and positioning83.3
Differentiation81.3
Copy and information hierarchy66.7
Media readiness100.0
Discoverability and classification75.0
Product offer and release status100.0
Consistency and trust91.7
Page hygiene87.5

The page communicates a strong and highly recognizable horror premise, with especially clear gameplay details in the About section. Its main weakness is that the short description introduces the setting without explaining the security-camera survival loop, while the supplied Simulation genre is less aligned with the page's horror classification.

How this game compares
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A comparison with other Steam pages that AdsForGames has analyzed.

Steam page scores compared with the analyzed games in AdsForGames.

How AdsForGames measures this →
Steam Page Score83.4 / 100
Dataset median80.8
Compared with the medianAbove median
Dataset percentile
?

The share of analyzed Steam pages scoring at or below this game.

59.3

The current Steam Page Score for Five Nights at Freddy's is 83.4/100, compared with a dataset median of 80.8 across 2,468 analyzed Steam pages.

Based on 2,468 analyzed Steam pages. Area samples may differ when a score is unavailable.

Eight areas of the Steam page

Scores use the current saved analysis. Each comparison uses that area's own sample.

Clarity and positioning

83.3 / 100

Dataset median 87.5 · Below median

Based on 2,468 scores · 37.1 percentile

Differentiation

81.3 / 100

Dataset median 87.5 · Below median

Based on 2,468 scores · 37.8 percentile

Copy and information hierarchy

66.7 / 100

Dataset median 75.0 · Below median

Based on 2,468 scores · 28.5 percentile

Media readiness

100.0 / 100

Dataset median 100.0 · Around median

Based on 2,467 scores · 50.1 percentile

Discoverability and classification

75.0 / 100

Dataset median 75.0 · Around median

Based on 2,468 scores · 53.7 percentile

Product offer and release status

100.0 / 100

Dataset median 75.0 · Above median

Based on 2,468 scores · 86.6 percentile

Consistency and trust

91.7 / 100

Dataset median 75.0 · Above median

Based on 2,468 scores · 84.7 percentile

Page hygiene

87.5 / 100

Dataset median 75.0 · Above median

Based on 2,466 scores · 87.1 percentile

Visibility

Web presence analysis is still pending.

Analysis pending
Results will appear here when this stage is complete.

Data freshness

When each saved source was last collected.

Steam

Audience

Audience intelligence is not available yet.

Analysis pending
Results will appear here when this stage is complete.

Similar Games

Related-game discovery is still pending.

Analysis pending
Results will appear here when this stage is complete.

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Last updated (analysis completed)

Steam analysis

Explore saved Steam analysis for Five Nights at Freddy's — free

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